The masterplan of the Nitto ATP Finals, hosted in Turin from November 14 to 21, was designed by architect Benedetto Camerana, winner in November 2020 of the Beauty Contest launched by the Italian Tennis Federation (FIT). Benedetto Camerana won by participating with Awe International Group (group leader), KPMG Sport and Nielsen Sports, Arriva Italia srl and Politecnico di Torino, winning over a group of 9 other candidates including Balich Worldwide Shows with We Plan; Prodea with Armando Testa; Rcs Sport with Carlo Ratti Associati; Deloitte with Italdesign and Michele De Lucchi; Hydra with Bellanova Studio; Master Group Sport with Pininfarina and Matteo Gatto & Associati and Parcolimpico with Live Nations.
Camerana has answered the needs of an event of international relevance, which for the next 4 years brings the most important tennis players in the world to the Italian city. In fact, the Savoy capital will host the Nitto ATP Finals from 2021 to 2025. The same facilities have hosted the Davis Cup finals from November 25 to 29.
The project focuses on the transformation of Pala Alpitour, an iconic building designed by the “Pritzker” prize winner, Arata Isozaki, for ice hockey competitions during the 2006 Winter Olympics. Its strong identity is defined by its volumetric choices, a simple parallelepiped, and in the materials used: the shiny casing in stainless steel panels irregularly interrupted by small window openings. A large atrium, inside, is reflected on the oblique mirror behind one of the four large grandstands, introducing the playing area.
The design proposal wants to be in continuity with the flexible architecture set up for the Olympics, without changing the function of the building that manages to adapt harmoniously to new demands, sports, entertainment and relationships.